Once they got to stringing together names like "Bratz Babyz Ponyz," you get to wondering how much longer until they trademarked the letter z and we'd all have to start paying them to be able to use it. Doll names with a short I also have a double II for no apparent reason. Not just with the name, but the name of every single doll line they have.
One possible justification for Xtreme Kool Letterz in Real Life is that, at least in the United States, product names that are generic or that are descriptive without acquired secondary meaning cannot be trademarked as-is, but deliberate misspellings can. "Text speak," originating in IM and a popular shorthand for use with mobile phones, is similar to "1337," though the hardcore consider it a different language. " Leet speak" (or "1337") can be considered this trope played to extremes, where almost every normal letter is replaced by some form of "extreme" counterpart, which to those unfamiliar with the meme can vary anywhere from "slightly different" to "utterly unreadable," depending on how "hardcore" the user wishes to appear it's believed that leet originated from the cracking note "Hacker" is a case of You Keep Using That Word community, which may explain why it's never spread beyond circles of computer geeks, online gamers, and Homestucks. "X-Tensible Markup Language," for example, is easier to remember by its initialization of "XML" than "EML." This can also extend to acronyms/abbreviations/initializations to make them more memorable, even if the chosen letter isn't, technically, the one in the original word. These letters are also worth many points in English-language Scrabble, though examples of this trope would probably not be considered legal words. Interestingly, this trope tends to favor letters constructed primarily from hard straight lines and sharp angles - "X," "K," "Z," so on. substituting the quantifiers ∀ ("for all") and ∃ ("there exists some") for A and E.
Substituting letters from foreign alphabets in place of English letters, regardless of whether that letter has any similarity in pronunciation or meaning.Phonetic spelling for example, inserting "-shun" in place of "-tion" or its kin: "Acshun!".Letters 2 Numbers, like "2" in the place of "to" or "too.".Anything with Added Alliterative Appeal, such as "Kool Kids.".In actual German, however, spelling things with "C" instead of K (or Z, often seen in circuses spelling themselves "Circus" instead of the dictionary's "Zirkus") would have the exact same effect, or make words look old-fashioned (because they were written with C in former times).
Note that this is often used to give characters that "medieval," "Germanic," or "Soviet Russia" tinge."K" in place of a hard "C" (like in Mortal Kombat and Korn).Whether this actually works on the youth crowd is debatable this is a pop-culture phenomenon that comes and goes like many other fads, sometimes losing its appeal almost immediately out of the gate.Īlthough, when it is used, it is often Played for Laughs to point out marketing groups that fail to understand an audience or, more often, weak attempts to seem hip to the younger generation. As such, many peoplez will intentionalli mizzpel wordz by xubztituting ðese letterz, in the hopez that this will draw moar attentshun from young peoplez and make the rezult look moar youþ-oriented. Certain letterz of the English alphabetz are just "kewler" than others.